How Asset Living improved leasing performance across high-supply markets with Cosign

+10%

Increase in applicant-to-lease conversion rate

24hs

Average time to approve an applicant with Cosign

The drawing of two tiny yellow buildings

Asset Living utilizes Cosign at portfolios across the country. At properties using Cosign, we’ve seen a material increase in our applicant-to-lease conversion rate and occupancy rates, along with lower marketing costs and reduced delinquency.

Asset Living Team

Challenge

Competing in oversupplied markets required a better way to convert demand

Asset Living was seeking a strategic partner to boost occupancy at properties in areas across the US with higher increased supply causing downward rent pressure.

Cosign provided a turnkey product that stimulated leasing demand by qualifying more applicants who were onsite and ready to lease, while also reducing the risk of delinquency and charge-offs through Cosign’s backstop.

The drawing of two tiny blue-ish buildings.

Results

Higher occupancy, lower turnover

Cosign helped Asset Living convert more qualified applicants into residents—faster. With just 30 minutes of staff training, teams were able to use Cosign to sign more leases and reduce vacancy loss. The result: higher occupancy, lower delinquency, and stronger portfolio performance across even the most competitive markets.

Applicant-to-lease conversions

+10.5%

Cosign helped qualify more applicants that signed more leases

Training

30 minutes

Time required to train onsite leasing staff to use Cosign

Applicant-to-lease conversions

1 day

Average time to qualify applicants with Cosign

Impact

3 leases

Additional signed leases per property per month