Pensacola, FL Multifamily Market Report | The Kirkland Company | Q1 2026

Market Overview

The Pensacola-Ferry Pass-Brent MSA, comprised of Escambia and Santa Rosa Counties, anchors the northwest corner of Florida as a dynamic coastal region blending economic diversity, quality of life, and strategic growth drivers. The Pensacola MSA has a population of 538,928 with a multifamily inventory of 34,181 units, reflecting steady demand growth across the region heading into 2026.

About The Kirkland Company

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The Kirkland Company is a commercial real estate investment sales firm focused on multifamily properties across thirteen states in the Southeast and Midwest. Their Q1 2026 Pensacola multifamily market overview tracks population, economic, and multifamily inventory trends to help owners and investors assess the region's growth trajectory. To read the full report, click here.